What you write, you embody.

For a long time, personalization in jewelry hasn’t really been personal. Initials are machine-engraved. Words are factory-stamped. Meaning is promised—but fixed, generic, and impersonal.

Vision Of Self was created to make personalization human again—handwritten, changeable, and embodied as a personal reminder filled with meaning and feeling.

Start Getting Personal

Handwritten personalization.

There's nothing as personal or meaningful as a handwritten note. It's a small gesture that's intentional, quietly powerful, and deeply human in a world moving the opposite way. And it works—studies show you’re 42% more likely to achieve your goals when you write them down.

Personalize Your Own

Embodiment.

Wearing Vision Of Self isn’t just a style statement—what you write becomes what you embody. It can be a constant reminder, a motivator, a quiet ritual, or personal words you carry with you. Whatever you need it to be, it's keeps you connected to what matters most. It becomes a part of you.

Stay Connected to What Matters

Our story.

Conceived by multi-hyphenate creator and New York City native Bernard Smith, Vision Of Self began as a way to stay committed and connected to his own goals and dreams—empowering him as he moved through each day. Influenced by his fashion roots, Vision Of Self was built on the belief that style and accessories should hold personal meaning for each wearer. We hope to inspire people to move with purpose and intention, stay true to who they are, and unlock the extraordinary potential within.

See The Designs

From The Journal